Backslash Studio was responsible for the graphic overhaul of Suzanne Welstead’s business materials. The challenge was to create something earthy, elegant and try to match it to the existing website in order to maintain brand awareness. The business cards, letterheads, and promotional post cards had to convey a very comfortable and safe feeling to the potential client.
impactFULL is a non-profit organization that tackles today’s most pressing social and environmental issues in sustainable and actionable ways, by building specific campaigns on their website to bring focus to organizations that are truly “making a difference”. Backslash Studio was responsible for designing a brand identity for impactFULL. The logo design had to represent unity, [...]
Launched in 2006, Poly Placements is the fastest-growing recruiting company in Canada. Ranked 6th in the 2009 Profit Hot 50 list of hot Canadian startups, the company needed a new brand identity which was more reflective of their success – and which was distinctive enough to cut through the clutter in the competitive recruiting and [...]
